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About Switchback Trading Co.

Founded in 1996 by Dan and Mike Marriott, the Switchback Trading Company showcases the best of Zion. With an eclectic offering that includes unique gifts, hand-crafted jewelry, stylish apparel, fine wine and fine furniture, you won't leave empty handed.

For the perfect gift, keepsake or classic tee, Switchback Trading Company features a fabulous collection of gifts and accessories that will please even the most discriminating shopper. The Trading Company’s specially designed merchandise will be cherished for years to come and is certain to evoke treasured memories of Zion Canyon. 

In addition to wonderful gifts and apparel, Switchback Trading Company is the canyon’s only liquor outlet with an excellent selection of wine, spirits and full-strength beer. It also offers a great variety of sundries and snacks to enjoy on the trail or to satisfy a fickle sweet tooth after settling in for the night.

And not to be forgotten are Switchback's beautiful furniture lines hand-crafted by amazing artisans from some of the world's renown furniture manufacturers. Our home furnishings collection includes case goods, upholstery, art work and accessories. We invite you to explore the adventure that is Switchback Trading Co.